Meet Anna
❋
Meet Anna ❋
Hi, I’m Anna
LinkedIn ghostwriter, strategist and your biggest cheerleader.
I help founders and experts turn what they know into LinkedIn posts that make them the first name that comes to mind.
From drama club to LinkedIn ghostwriter.
HOW I GOT HERE
I've always been drawn to a good story. I spent most of my childhood at drama club, went on to performing arts school and then studied broadcast journalism. Somewhere along the way, I realised the bit I loved most was helping other people tell theirs.
That led me into 10+ years of content marketing and PR, interviewing business leaders and ghostwriting articles for company blogs and the media, including for brands like Gartner.
In late 2024, I went freelance. I started sharing the ups and downs of that journey on LinkedIn, and before long people were messaging: "Can you write my posts, too?" Out of curiosity, I put together a ghostwriting offer, and four clients signed that week. Soon after, others asked for help with strategy so they could write their own, and LinkedIn Runway was born.
Since then, LinkedIn has built my business from scratch three times: at launch, through my first pivot and again after a year of maternity leave, when I was booked out in under two weeks.
WHAT GUIDES MY WORK
Part storyteller, part strategist.
It all starts with a conversation
The best posts are hiding in conversations about your work, your opinions and the moments that shaped you. My job is to find them.
If anyone could have said it, it's not worth saying
Especially if AI could have said it. Your perspective is what makes people stop scrolling and remember you.
a pace you can keep
You can build real authority at a pace you can actually keep. Consistency wins clients, so everything I do is designed to fit around your week.
Always in your corner
I'm the kind of person who roots for everyone. I'll cheer you on, and I'll always be honest about what's working and what needs a tweak.
AWAY FROM THE DESK
A few things you might like to know.
I'm based in Stamford, England (Google it, it's beautiful!)
I'm mum to two wonderfully wild little ones
I'm a developing photographer, and my Fujifilm X100VI rarely leaves my side
I'm very chatty in real life (fair warning for our calls)
My perfect reset button? Pilates or a long walk.
Quick Questions
Questions you probably have.
Who do you work with?
I work with founders and experts who know LinkedIn matters for their business, from people running established companies to independent consultants. Some want me to write their posts, others want a clear strategy so they can write their own. I work across all sorts of industries.
Do you only work on LinkedIn?
Mostly! LinkedIn is my main focus, but I also work with a small number of SaaS brands on their content strategy. Keeping a foot in both means I always see the bigger picture, so your LinkedIn and wider marketing strategies pull in the same direction.
How do I know which service is right for me?
If you'd like LinkedIn off your plate, ghostwriting. If you'd like to write your own posts with a clear plan, LinkedIn Runway. If you'd like a quick steer first, the Power Hour. Still not sure? Book a call and we'll work it out together.
i’m far more confident about what to post and why
"Anna gave me a clear approach to LinkedIn when I didn't have one. We agreed who I wanted to reach, settled on one strong post a week, and she guided me on everything from photos and graphics to the timing of each post. Her regular updates showed me which posts were landing and why, so I understood what was working as we went. LinkedIn now feels like a natural part of how I talk about the business, and I'm far more confident about what to post and why."
Rupert Hilier
CEO of Learnlight
Fancy a chat?
Book a free 15-minute call and tell me where you're at with LinkedIn. I'd love to hear about what you're building.